Digital Marketing Blog

(eBook) The Download: Making Sense of Online Marketing

The Download: Making Sense of Online Marketing By: Constant Contacts If you’re considering getting started with online marketing, you may...

The Why & How of Email Marketing List Segmentation

Since all people are different in terms of certain characteristics, behavior and preferences, it makes sense to send different groups...

A/B Testing: Sending The Right Email Campaign

In today’s digital marketing world, email marketing sometimes gets lost in the mix. However, don't be fooled, when used properly, sending...

5 Ways Your CRM And Email Can Work Together

When used effectively, a CRM (Customer Relationship Management) system can be an email marketer's best friend. A CRM is a portal or...

How to Use Email Automation to Grow Your Business (Video)

Email automation can - and should - play an integral role in the success of your email marketing strategy. Autoresponders are pre-written...

3 Tips to Make Your Business' Emails Mobile Ready

56% of Email Is Opened on a Mobile Device Americans check their smart phones a collective 8 BILLION times a day. With 185 million smart...

Sales Professionals: Work Less, Sell More (Use Email Autoresponders)

Salespeople work too hard. Following our article on the evolving nature of email newsletters, we wanted to highlight an area of email...

Kill the Email Newsletter: In 2016, it’s time to move on from this venerable old tool.

Our inboxes are groaning with hundreds of emails we don’t read, don’t want and didn’t sign up for. No sooner than we unsubscribe from...

For the Love of Email Marketing: Technology in 2015

Email marketing used to be simple. You put together a list, send it out, people read it, they take action. However, with the advent of...

Take Your Email Marketing to the Next Level: Nurturing Leads Using Auto Responders

In the article, “An Email List of One,” we sought to broaden your view of email marketing by highlighting list segmentation as a way...

An Email List of One: A True Story

Email marketing has evolved from its beginnings, and continues to be one of the most effective, if not the most effective tool in any...

New Constant Contact Toolkit Streamlines Product Suite, Offering an Easy to Use, Integrated Multi-Ch

The new Constant Contact Toolkit is here. Constant Contact has streamlined their product suite, which includes tools for email, event...

Increase Your Reach with Simple Share, a Free Feature in Constant Contact

One of the reasons why Constant Contact is such an effective email marketing platform is its social media integration. A great feature...

3 Tips to Building Your Email List and Generating More Leads and Sales

If you would like to generate more leads and sales for your business, you need to be on the lookout for new leads and potential customers...

Endorphin Advisors LLC Selected as a Constant Contact Authorized Local Expert

Albany-based marketing expert to help small businesses and nonprofits apply the power of online marketing to grow their organizations...